Much like Google and Amazon, Xiaomi doesn’t consider itself a hardware manufacturer, but an internet company that happens to make hardware. The company has promised to forever cap hardware profit margins at 5%. All these means is (similar to The other tech giants) Xiaomi needs to make money in other ways. One of them is by offering add-ons, extra services, and gaining revenue through ads.
You may or may not believe in Xiaomi’s structure, but The company’s low prices are very welcomed. Amazon has been taking a similar approach with its business model, but they also offer versions of their products with no ads for a higher price. Meanwhile, there is no way to remove ads from Xiaomi phones running MIUI — at least not officially. Thankfully there are some things You can do to minimize The presence of ads (if not 100% eliminate them).
Remove ads disabling MSA app
Disable personal ad recommendations
Disable ads in Mi Browser
- Open The Mi Browser app.
- Tap on The hamburger menu button in The bottom-right corner.
- Select Settings.
- Select Advanced.
- Select top sites order.
- Toggle off Recommendations.